If you have been selling products for any length of time or even just interested in selling and sourcing products you will have heard or seen articles and programs that talk about trends. Now trends happen in all areas of our lives – in fact, every product we see and eat will have been affected by trends.
As resellers, we can use trends to help us spot if a product is going to be a winner or not. But more important we can use trend graphs to show us where we are on trend, are we at the very start, in the middle, at the top or are we on the way down. Now this short article will not go into detail about reading a graph, I am planning on doing a video on this as it will make it easier to understand.
One of the important things when reading, or looking at a trend graph is to see the big picture. How often have you heard a youngster saying how cool this new product is only to be told by a much older person we had something similar back when they were young. There are many times when a product come back into fashion after being off the radar for decades.
As an example look at the humble vinyl record. Back in the 1960’s the humble vinyl record was flying off the shelf, but over time the cassette tape came out followed by the CD. But now in 2016 the vinyl record is coming back into fashion and is trending. So if you are selling in the music niche maybe take a look at vinyl record niche.
So let’s bring this down to grass roots and how we can use trends in our Amazon and eBay business. There are some free tools and some paid for resources. The free ones are great and very useful and when you are making money you can swap to some of the paid for versions.
Completed Listings – This is a short term look at products, so not really trends, but shows if a product is selling and has sold in the past. (Free)
http://datalabs.ebay.com/popular.html – This shows us a lot of data – Products Sold, Watched, and viewed. The site works in UK, .com and .de . (Free)
Terapeak – This a fantastic tool, and I have personally been using it for years. It is a paid for tool, but if you are serious about eBay selling then take a look
Keepa and CamelCamelCamel – These again are free for the basic editions and to be honest they will do you. Both these sit within your Amazon page, so when you are looking for a product they will show up and you can see historical data for price and sales rank, and these will show you past trends on a product so you can make a buying choice based on what has happened over the past months.
Of course, there are many other programs and software applications that will help you grow your online business. And we will look at these over coming weeks and months.
Andrew Milburn has been selling on eBay and Amazon for many years
and is now helping many others from around the world learn the
freedom of selling on Amazon and eBay can bring. Andrew is currently
working with Jim Cockrum and Skip Mcgrath as an Amazon Consultant and eBay Consultant and offers coaching through their coaching programs. For further information please fill out the box to the left.