EBay Research – TV
In the second part of this series on eBay research I want to take a look at the world of TV and how it can have a space in your eBay research. The TV can be a massive time drain on your life and the life of your business, but it can also be a massive help for you when you are doing your eBay research.

When you are looking to do research for a new niche or product line the TV can both give you new ideas and at the same time it can help to confirm if you are about to make the right choice. You do this by watching programs like news, documentary programs, the shopping channel. If you sell on eBay you need to watch the shopping channels on a very regular basis as here you will see hot products that are selling right in front of your eyes, and not just one or two items these programs sell thousands of items an hour. Can you sell the same or similar items. Make notes and then go and see what is out there in the market place.
But also the TV can give you ideas when you are not even thinking about it. You are either just sitting there chilling or the TV is on in the background while you are doing something else and all of a sudden a presenter will say something and light bulbs suddenly start to go off. You see what has happen we have our product sourcing radar on all the time, but most of the time it is on in the back ground, just sitting there waiting, watching and listening and when something comes across our path it alerts us to the fact.
To highlight the above I want to share a story of someone I know in the Direct Marketing Industry. He lives in Australia (but this process works worldwide). One morning he just had the weather on, and the local weather girl was talking about what the day was to bring, and she finished off her report by saying something like “it looks to be a wonderful few sunny days here, and this will attract many people to the scrap booking convention one of the worlds fastest growing hobby niches.
Suddenly alarm bells rang in his head. No not the pretty weather girl, no not the sunny weather……………but scrap booking the worlds fastest growing hobby. You see he had his radar on just sitting there in the background, and at the right time to kicked into action. He wrote a e-book and it sold thousands of copies and from that simple e-book he did other manuals and courses.
The same can go for your eBay business, you need to have that radar running in the background and when the time is right it will alert you of something that could be a real seller. So in closing the TV is used right can be a wonderful tool in doing your eBay research.




