How To Brainstorm Product Ideas

 

As an eBay consultant, I am often asked “How To Brainstorm ideas“. I often find when I ask a few questions, this person is really saying, Help I am stuck on ideas on what to sell., I am not an expert in anything should I give up the idea of selling online ? Well no you should never give up on a dream to have your own business, but unless you take some action it will always be a dream and never take shape as a business. Also you need to know that you do not need to be an expert to sell on line, all you need is some know how about the product, and learn as you go along.

But finding the right niche if you are stuck on ideas does not, mean you have a problem, you just need to do a bit of brain storming, and below we shall cover some easy steps, to show you “How To Brainstorm products ideas” and honest you will go from not having a product or niche to sell into, and you will end up with having hundreds of ideas – Honest.

  • Step One : Grab a new pad of paper. If you can get hold of those yellow legal pads, then those are the best. It has been proven that yellow pads and writing on yellow helps your brain to think better. Do not ask me why, but the experts say it just helps.
  • Step Two : Grab your brainstorming pen. Yes you will need a favourite pen that you use everytime you go brain storming.
  • Step Three : Go and find a quiet spot in your home, or go out to a Starbucks, buy a coffee. You need to be away from your normal place so no one can ask you questions. You need to be away from the phone, and you need to be away from the computer.

A question I am often asked is, “Can we use the computer, to make our lists ? ” – The answer is NO. You need to use a pen and paper, again it is a fact that pen and paper works to get your mind thinking.

  • Step Four : Set yourself a time limit of 30 minutes, and start to write. Just make a long list of topics that interest you, that might interest you, that you see around you. Do not worry how big or how the small the niche is, just get it down on paper. When the 30 minutes is up, stop writing.

And you have just done the first stage, easy ??

Now the next stage is where you take each item you wrote, and here you can pick one to start, let’s say you chose Dogs. Now dogs is a big (massive) niche. So what we now do is take another sheet of paper and at the top write the word Dogs – (Or whatever subject you pick first).

  • Step Five – Under your heading (Dogs) you would write :
  • Dog Training
  • Dog Clothes
  • Dog Bed
  • Dog Leads
  • Dog Toys
  • Dog Food
  • Dog Books
  • Dog Videos

And the list would go on and on. Again you can make money in this sub – niche. But Let’s take it a step further : And lets say we chose the niche of Dog toys :

  • Toys For Puppies
  • Toys For Old Dogs
  • Toys For Adult Dogs
  • Toys for Gundogs
  • Toys For Retrievers
  • Toys For Golden Retrievers
  • Toys for puppy Golden Retrievers

From the above you can see how I broke it down into further smaller niches, and you just go on and on. But do not spend too long on this, once you have picked a main niche and then a sub-niche, look for all the mini niches and then find product that you can sell and make money on. Over the coming weeks I will be bringing you further tips and ideas, on How To Brainstorm Product Ideas.

Andrew Milburn, is an eBay Consultant, based in Lichfield Staffordshire

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